It’s difficult to get people moving who have been out of the exercise loop. So the staff at the Aralia Wellness Center, the corporate facility for Nortel Brampton, organized the Get Everyone Moving (GEM) program to encourage the deconditioned market to exercise by partaking in simple, everyday activities.
The program appealed to participants because they were encouraged to exercise independently, rather than to join a health club. Participants “were motivated to increase their levels of activity without the traditional insecurity barriers of joining a new club,” says Cheryl Tweet, preventive health services director for Baylor Health Care System, the corporate contract company for the center. More »